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MRS specialist services

Content writing

Purposeful copywriting that brings your business message to life, with writers selected for the subject and audience.

Discuss your project

Built around your brief

The right words, for the right audience.

Whether you need consumer-facing communication or a carefully edited business document, MRS develops content around your objectives. Writers work in English, Arabic, French, Spanish, Hindi and Urdu, with attention to cultural context.

Founder-led project oversight

Ketty Azzam remains your direct point of contact. Together, you agree on the scope, deliverables and timeline before the work begins.

What this service includes

  • Brand and business copywriting
  • Consumer communication
  • Advertising copy
  • Business documentation
  • Proofreading and editing
  • Rewriting for clarity

Related expertise

Explore our other services.

01 / SPECIALIST SERVICESConsumer focus group discussion

Consumer research

Questionnaires, discussion guides, transcripts, analysis and research reports.

View consumer research02 / SPECIALIST SERVICESAnalyst reviewing online conversations

Social listening

Brand sentiment, competitor analysis and insights from online conversations.

View social listening04 / SPECIALIST SERVICESLanguage specialists reviewing documents

Translation & transcreation

Translation and cultural adaptation for research and business content in six languages.

View translation & transcreation05 / SPECIALIST SERVICESProfessional interview filming setup

Video production & subtitling

Production, editing, animation, audio and synchronised multilingual subtitles.

View video production & subtitling06 / SPECIALIST SERVICESDesigner reviewing a website layout

Digital development

Websites, e-commerce, mobile applications, user experience and SEO.

View digital development

Let’s talk research

What do you need
to understand next?

Share your objectives, target market and timeline.
Ketty will help you shape the right scope.

Speak directly with Ketty Azzam

kettyazzam@gmail.com+971 56 132 9026Start a WhatsApp conversation

Frequently asked questions

Before we begin.

What services does MRS provide?

MRS offers consumer research support, social listening, content writing, translation and transcreation, video production and subtitling, and digital development. Each service has a dedicated page with the support available.

Does MRS work with companies and research agencies?

Yes. MRS supports research agencies and businesses, with a scope tailored to the project. Support can cover a specific stage or a broader set of deliverables.

Where is MRS based and which markets does it support?

MRS is based in Dubai and works online with agencies and businesses worldwide. Its multilingual network brings regional expertise to international projects. Target markets and the support available are agreed for each brief.

Which languages can MRS support?

English, Arabic, French, Spanish, Hindi and Urdu. Specialists are selected around the subject, audience and project needs.

Can MRS support a small project or a tight deadline?

Share your objectives, deliverables and deadline. Ketty will confirm the appropriate scope, team and availability for your project.

What should I include when requesting a proposal?

Include the business question, target markets and audiences, required languages, expected deliverables and timeline. An early brief is enough to begin discussing the scope.

Who will be my main contact?

Founder Ketty Azzam leads client relationships and personally supervises projects. You can reach her by email, telephone or WhatsApp.

How do I contact Ketty on WhatsApp?

Use the WhatsApp enquiry button to open a conversation with Ketty at +971 56 132 9026.

Ask Ketty on WhatsApp